The Power of Social Media in Building an Audience

Yesterday when I opened my iGoogle page, “today’s spotlight video” looked something like this. Because I love both soul and gospel music, I clicked on it–and became an instant fan of an unknown singer who doesn’t even have an album out yet. (LaTosha Brown. Check her out. Fabulous!) As LaTosha tells it, […]

How Viable is Self Publishing? Proof is in the Numbers

Kindle and booksClearly, 2011 is a tipping point for self-publishing–moving this new publishing model from backwater to the forefront of the publishing world. It’s all happening despite the bow-tie traditional publishers who still would have authors believe that they are the only ones who […]