BookExpo 2015 in Photos

Dave Barry talks about writing humor for children with Alan Zweibel (black jacket) and Adam Mansbach (short sleeves). Mansbach is the author of Go the Fuck to Sleep, and has co-written with Zweibel Benjamin Franklin: Huge Pain in My...

BookExpo 2015 was part booksellers conference, part bookfest, part circus. Here’s a look at some of the highlights in pictures. Gigantic banners featured books with high expectations, including Go Set a Watchman by Harper Lee, Witches by Stacy Schiff, and The Magic Strings of Frankie Presto by Mitch [...]</p srcset=

Hachette vs. Amazon: Do Writers Benefit?

P1000708_JPGJeff Bezos spoke at the Stanford Publishing Course for several years running in the ’90s. At the time, the only thing Amazon was selling was books, and we loved books. But he […]

Book Expo 2014 photo album

Martin Short   A selfie taken with Martin Short, one of the celebrity authors featured at BEA 2014. Book Expo America (BEA) is one of the largest and most prestigious book conferences in the world. […]

Best Fonts for Book Covers

Pentecost, by Joanna Penn uses League Gothic fontPentecost, by Joanna Penn uses League Gothic font I’m working with an author on a book cover for a nonfiction book with strong commercial potential. Since the cover is […]

An Author’s Guide to Amazon: 7 Tools To Help Increase Book and Author “Discoverability”

Below is a terrific summary of practical things you can do to make your book more visible on Amazon. It comes from the enewsletter of Smith Publicity, Inc. Kudos to Book Publicist Jennifer Tucker who put together the list.

The “Truthiest” Font Is…

Sample typefaces: Georgia, Helvetica, Comic Sans, Trebuchet, BaskervilleIf you don’t think fonts matter, take a look at the article in Friday’s New York Times. Errol Morris describes […]

Helen Gurley Brown, editor of Cosmopolitan, dies at 90

Folks who came through Stanford Publishing Course will remember Helen Gurley Brown, the editor of Cosmopolitan, who gave such memorable talks about her rise to the top of the New York publishing world–alongside her husband, film producer David Brown (Jaws, The Sting, Driving Miss Daisy). Helen died today at the age of 90.

Best Book Covers

Just back from BookExpo in New York, where I saw some extraordinary book covers. Over at Pinterest, I’ve put together a little board with comments on why each deserves special attention. If you believe, as I do, that people do indeed judge a book by its cover, check out my Pinterest Board. […]

Tips for Hiring an Editor

Do you really need an editor? Yes! Absolutely. Without question. Regardless of how good your writing is, you need a professional editor to work with you before you publish. Think of […]

How to Find a Literary Agent

I’m often asked by writers who want to take a traditional publishing route: how do I find an agent? The best answer to that: check out